Transaction-fee marketplace for private secondaries

Diving deeper into

Noel Moldvai, CEO of Augment, on building the Robinhood for private markets

Interview
Typically, 0 and 0 structures are better in asset classes like this where it's not a very steady, slow appreciation.
Analyzed 5 sources

A 0 and 0 fee model fits private secondaries because most of the return comes from a few sharp jumps, not from smooth yearly compounding. In that setup, an annual management fee and carry can eat a large share of the upside exactly when a winner breaks out. Augment is built around one time transaction fees instead, which lines up with a market where investors buy access to specific names and where liquidity, trust, and clean execution matter more than long term portfolio management.

  • In private company stock, prices often move in steps around tender offers, financing rounds, or an IPO, not in a slow climb. That makes a hedge fund style fee stack feel expensive, especially when SPVs are layered and each intermediary adds its own take.
  • Augment makes this concrete by charging one time fees on share acquisition and secondary trading, not ongoing management fees or carry. The company profile also describes roughly 2.5% marketplace take rates and a no carry Collective SPV program, showing the product is designed more like a trading venue than a venture fund.
  • This is also a competitive wedge against platforms and vehicles that pool smaller investors through fund structures with ongoing fees. EquityZen uses LLC funds to aggregate buyers, and its multi company funds charge annual management fees and carry, while AngelList fund products also layer management fees and carry onto SPVs.

The direction of travel is toward fewer toll collectors between buyer and seller. As private companies stay private longer and more investors seek direct exposure to single names, marketplaces that win trust, keep issuers comfortable, and compress fee layers should take share from stacked SPVs and traditional fund like wrappers.