Cursor sells speed to developers

This contrast shows Cursor is selling speed to people who already know how to ship software, not selling software creation itself. Composer works inside a real codebase, where a developer can point the model at files, inspect diffs, accept or reject changes, and keep using Git and local tools. v0, Bolt.new, and Wordware start one layer higher, with a prompt that tries to produce the app, hosting, and often the first deploy in one flow.

• The workflow split is concrete. Tools like Lovable, Bolt.new, and v0 are increasingly used for zero to one prototyping, then teams move the repo into Cursor or another IDE to do the harder work of debugging, restructuring, and maintaining the app over time.
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• The business models differ because the products do different jobs. Cursor charges more like a developer tool subscription, while Bolt.new prices around token usage because each prompt can trigger large bursts of generation across code, edits, and revisions. That makes app generators feel more like an AI runtime than a classic IDE.
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• v0 and Bolt.new are also tied to deployment rails. v0 can deploy straight to Vercel, and Bolt is built around a browser environment that turns text into a working web app directly in the browser. Cursor is less about owning hosting and more about owning the day to day coding surface where professional developers spend hours.
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Going forward, these categories are likely to converge into a two stage stack. Natural language app builders will keep winning the first draft, and IDE first agents like Cursor will keep winning the long tail of edits that turn a demo into software a team can actually live with and maintain.