$10M/yr Plaid for meeting bots
Jan-Erik Asplund
TL;DR: With every sales, recruiting, customer success, and user research tool integrating with Zoom, Meet, Teams, Webex, and Slack Huddles bots, Recall.ai built a universal meeting‑bot API that abstracts away the engineering and pipes raw audio, video, and metadata into any SaaS app. Sacra estimates Recall.ai reached $8M ARR in 2024, up 300% YoY. For more, check out our full Recall report and dataset.
Key points via Sacra AI:
- As COVID moved every meeting into Zoom and the success of Gong ($285M ARR) sparked video calls to be built into every B2B SaaS app, Recall.ai (founded 2022) launched with a universal meeting-bot API that uses cloud VMs to join video calls, captures the complete meeting data, and delivers it via a single API that works across Zoom, Teams, Google Meet, and even platforms with no official APIs like Slack Huddles. As a universal API, Recall.ai positions as a way for developers to build faster and save on expensive developer salaries & time, renting out its integrations infrastructure on a usage basis, charging per minute of meeting processed (estimated at $0.80-1.00 per hour) with enterprise volume discounts and additional fees for value-added services like transcription.
- With AI making unstructured qualitative data much more valuable and usable, app developers have been hungry to eat up meeting call data with Sacra estimating that Recall.ai grew 300% YoY from $2M annual recurring revenue (ARR) in 2023 to $8M ARR in 2024, reaching $10M ARR in January. Compare to call recording SaaS leader Gong at $298M ARR at the end of 2024, up 28% YoY from $232M in 2023, the customer service AI BPO Decagon at $6M ARR in 2024, up 900% YoY, and Plaid at an estimated $390M ARR in 2024, up 27% from $308M in 2023.
- As AI voice agents generate a high volume of conversation data powered by voice AI APIs like Vapi, Retell & Bland AI, Recall.ai has the potential to benefit from a virtuous cycle where more calls generate more call recording & transcription usage, with the data & analytics from those meetings driving insights & automations that incentivize more calls. As AI-native companies bypass meeting bots to capture system audio directly at the operating system layer—most notably AI meeting scribe Granola ($20M raised, Spark)—Recall.ai has started repositioning beyond meeting bots into AI infrastructure for audio with the launch of its desktop SDK for Mac.
For more, check out this other research from our platform:
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