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How does Alloy avoid commoditization by embracing pre-built functions, like native actions and stay competitive with Zapier?

Sara Du

Co-founder & CEO at Alloy

I feel there are always ebbs and flows of app fragmentation and then consolidation. We don’t compete with the integrations we have on our platform, we’re just the infrastructure that allows them to all communicate. 

There are certainly gaps in the stack, such as CDP, and if we were to go after it we wouldn’t be competing with any existing integrations on Alloy.

Find this answer in Sara Du, co-founder and CEO of Alloy, on building the Switzerland of ecommerce software
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