InfinitePay captures merchant money loop
CloudWalk
The real advantage is not phone based card acceptance, it is owning the merchant’s daily money loop after the first payment. SumUp and Zettle prove that a phone can replace a card reader, which helps validate CloudWalk’s hardware free model. But InfinitePay goes further by putting settlement, account balances, lending, and blockchain based money movement inside one app, so a merchant does not just accept payment there, they also keep cash there and borrow there.1 2 3 4 5 6
- Zettle’s merchant flow is still mainly payments plus payout. Its developer docs describe money moving from a Zettle account to a bank account or PayPal wallet. That is useful checkout software, but it is not the same as a merchant account with built in credit and treasury products.3 4
- SumUp’s Brazil pitch is similar at the front door. A merchant downloads the app and turns a phone into a card terminal at no hardware cost. That supports the idea that micro merchants will accept tap payments on a phone, but it does not by itself create the deeper product bundle that keeps all merchant cash activity on one rail.5 6
- CloudWalk has been building exactly that deeper bundle. Company materials describe InfinitePay as combining acquiring, banking, lending, and issuing, and CloudWalk also highlights a global settlement infrastructure underneath the app. That matters because each added product makes the next one easier to use from the same balance and transaction history.1 2
The next step is that tap to pay stops being the product and becomes the on ramp. As more merchants start with a phone instead of a terminal, the winners will be the companies that turn payment acceptance into deposits, credit, and cross border settlement, with InfinitePay positioned to capture more of that stack inside a single merchant relationship.1 2 3 5