Gamma's internal presentation beachhead
Grant Lee, co-founder of Gamma, on rethinking the primitives of presentations
This shows that Gamma is entering presentations through the use case where old slide software is weakest and trust barriers are lowest. Internal decks are usually working documents for planning, recaps, and team meetings, so fast editing, comments, and real time coauthoring matter more than perfect brand control or universal file compatibility. That makes internal teams a practical starting point before trying to replace PowerPoint and Canva in customer facing sales and marketing workflows.
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Inside companies, decks often behave more like collaborative docs than polished presentations. Gamma was built around flexible cards, embedded media, and live collaboration, while the same interview frames internal communication as async, searchable, and remixable work that traditional slide files handle poorly.
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External decks are harder because they sit inside an asset ecosystem. Marketing teams already keep logos, templates, brand rules, and collateral in Canva, PowerPoint, and adjacent design tools, so a new product has to replace not just slides but the surrounding repository and workflow.
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This sequencing mirrors a common wedge in productivity software. Notion won users first with collaboration and organization for everyday internal work, then expanded. Canva grew by spreading across teams with easy visual creation and later pushed upmarket into enterprise bundles, where broader asset coverage became the advantage.
The next step is predictable. Once Gamma is the place where teams draft, review, and reuse internal knowledge, it can move outward into sales decks, leave behinds, and branded external content. Winning that layer means becoming not just a presentation tool, but a system where companies store, adapt, and publish business communication across formats.