Levity fills automation white space
Thilo Huellmann, CTO of Levity, on using no-code AI for workflow automation
The key insight is that Levity is not trying to beat vertical AI vendors at their own game, it is trying to own the messy custom work they ignore. That means workflows where a team has enough repeated documents, emails, images, or PDFs to justify automation, but not enough scale or category breadth for a dedicated software company to build a product just for them. Levity sits between generic automation tools like Zapier and deep point solutions like fraud or support software.
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Levity targets process owners at companies with roughly 100 to 1,000 employees who already use tools like Zapier, but get stuck on unstructured inputs. In practice, that means importing historical emails or files, labeling examples, training a classifier, then routing the prediction into the workflow with native integrations or Zapier.
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The comparison to Airtable matters because horizontal tools often enter through one narrow use case, then spread across many odd internal jobs. The no-code market keeps producing vertical apps for named categories like CRM, fraud, or e-signature, but a larger layer of work still lives in spreadsheets and inboxes because it is too specific to become a standalone SaaS category.
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This also explains why Levity is more complementary to Zapier and Workato than directly competitive. Zapier is strongest when apps already expose clean triggers and actions. Workato and Automation Anywhere skew toward larger enterprise integration and RPA projects. Levity adds the missing decision step, reading ambiguous text, PDFs, or images, then handing off the result to the workflow engine.
Going forward, the biggest upside in this white space is turning one off custom automations into a repeatable system of record for long tail AI work. As models improve and data sharing across similar customers becomes easier, platforms like Levity can make niche teams behave more like scaled software buyers, which expands the market far beyond the obvious verticals.