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What is InDinero's cross-selling strategy with its core service offering of tech-enabled bookkeeping and what further opportunities does it present?

Andy Su

Co-founder & CEO at Pry

Yeah, R&D tax credits is one of the largest and one of the biggest ones because there's upside and people are willing to pay for it. 

Another one is just FP&A—financial planning. That's usually done in Excel and it's probably $500-1,000 a month at least, to set up budgets and forecasts. I think those are the two main cost sales. 

There's also different taxes, like the K1s and things like that during tax season, but those are just an extra part of taxes that overseas and international customers need to do.

So, for the R&D tax credits, I don't know off the top of my head how much, how many companies opt-in for these, but I would say that a good number of companies do use our R&D tax credit service.

Find this answer in Andy Su, co-founder of InDinero, on tech-enabled bookkeeping's 14-year evolution
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