What are some use cases or examples of how customers are using Finch's services?

Let’s say you’re an employer and use Human Interest for your 401(k) and Gusto for your payroll. You probably don't know this, but you're actually using Finch. 

A company like Human Interest sells to thousands of different employers. These employers are on this whole range of systems, such as Gusto, Paychex, Paylocity, Paycor, Paycom, Payoffice, and others. A company like Human Interest has to have the underlying connectivity to be able to sell their retirement product, and it’s a complex connectivity.

First, they need to be able to read back the employee census information all the way down to the paystub. 

They also have to control money movement so that they can move money from your payroll to your 401(k) by adding pre-tax deductions along with the company contributions on every single payroll run. 

Human Interest was founded long before Finch, and they built around 40 or 50 different connectors internally, but that only covers around 60% of their current customer base. 

As for the other half, they have an internal product operations team of 100+ people manually going in, setting data, adding deductions, pulling CSVs, and standardizing it. 

Creating this illusion of automation—when there's a lot of manual work that’s going on in the background—is just kind of how the whole industry works.

With Finch, we focus on this level of infrastructure, scalability, and reliability, so Human Interest can focus on their go-to-market, channels, and employer experience.