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Is there a positive correlation between the number of creators on a platform and that platform’s video hosting costs in the creator economy market?
Anonymous
C-suite at creator economy company
Guest: Yes, it definitely does. The agreements will differ based on the vendor, but in general, you are paying a fee for the total bandwidth of videos that are hosted on the platform. So if you think about that cumulatively, the larger you get, those videos don't get deleted, the higher your video hosting cost will be.
They also charge per watched. It's usually fractions of a penny, but ultimately it adds up a lot. Based on how many videos you have on the platform and based on how actively those videos are being watched, your costs will scale up or down.