How does Pidge fit into the existing competitive landscape of on-demand logistics players in India such as Zepto, Blinkit, Dunzo, and Shadowfax?

What's happening is you've got the hyperlocal players which are fast, and they work in smaller radiuses. And then you've got the enterprise logistics, which has the reach and can go anywhere but is more supply chain-driven than speed-driven. What's been happening is, as you and I both know, people grow on doubling down on their competencies. So hyperlocal was always about fast, shorter radiuses. It's getting faster with even shorter radiuses. The jury is still out on the 10-minute delivery, folks in the West have been trying to figure this out (unsuccessfully) for the last 8-odd years. It takes me more than 10 minutes to just exit my apartment complex. We are all aware of the market capture, and financial challenges that services mentioned by you are having.

On the other side, you've got the enterprise logistics, Delhivery, Blue Dart, etc. who are focused on the entire supply chain solutions, building infrastructure and making asset heavy vertical integrations. Cross-state logistics is yielding to cross-border connectivity.

Don’t get me wrong, there is clearly a huge opportunity for both the hyperlocal and traditional logistics segments. But as ‘fast’ gets faster and shorter; and ‘far’ gets farther; the entire landscape is getting polarized. And that polarization creates a white space. And that's why convenience and reliability, speed and reach become at odds with each other. That’s why more businesses are doing their own deliveries. That combined with the needs of the new-age businesses has amplified the need for City Logistics.

Pidge is a focused city logistics solution. We have access to a hybrid fleet, established micro-fulfillment centers, and successfully built an interoperable network.