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How does Aviron prioritize building a sustainable business for the long-term in light of recent layoffs at Peloton and Hydrow?

Andy Hoang

Founder & CEO at Aviron

I have a strong opinion and I don't know if I should have a strong opinion because my company's super small compared to all these monsters out there, but I think cash has been really cheap for the last five years or so.

When cash is cheap, you're able to run a less efficient and effective business. That's what most of our competitors have done, they've overhired and overpaid, and they don’t have a good pulse on their unit economics. They haven't really been growing a business, they're just fueling that business by raising additional capital, and that's how they've gotten to where they are.

​​But now that we're headed to an economic downturn, business fundamentals and unit economics are very important. Aviron being small really helps, but the first four years of our existence was bootstrapped and we never had any institutional capital until we sold over a million and a half dollars. So our fundamentals are very strong and we understand unit economics very well, along with margin and acquisition costs.

That's why we're actually doing more hiring now because we're still growing really quickly, and our business is quite strong.

Find this answer in Andy Hoang, CEO of Aviron, on the unit economics of connected fitness
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