Does Clearbit see itself potentially displacing rival tools such as Segment and Hubspot as it transitions to a workflow company?

It's a good question. The honest answer, and I don't know if it's appropriate for this, necessarily, but I see marketing and go-to-market as the next place where composable and headless become a thing. Where all of your marketing experiences, your marketing campaigns, your landing pages—which is, I feel like marketing sites are a core part of your marketing activity—all become these completely customizable experiences that you can build, that you can pull data from tons of different sources. 

It doesn't really matter if your data is in HubSpot, or Salesforce, or Snowflake, or Clearbit, you're able to pull the bits of it you need from each place to run your campaign. GraphQL and headless is making that a technical possibility. I think that's the future, that's where Clearbit ends up is it's like, your composable logic layer. That's really what it is today, with a few marketing execution tools on the end of it. But I wouldn't be surprised if that's where we end up. Will that eat some stuff? Yes, I think that probably eats email, it probably eats website personalization tools, or could. I think it could eat the email marketing use cases, the web forms use case for sure. The website personalization use cases, because it just becomes a better system of record to do that. And I don't think those platforms can technically adapt to that new future.