eToro's 24/5 Push for Global Traders

This move shows that extended-hours trading is becoming table stakes for retail brokerages, and eToro is using it to make a global product feel local in every region. A user in London or Dubai can react to U.S. earnings or macro news without waiting for the New York open, which matters because most of eToro’s funded accounts sit outside the Americas and the product already spans stocks, crypto, and social trading workflows.1 2 3 4

• Robinhood set the pattern earlier with its 24 Hour Market, using overnight venue access so customers can trade select U.S. stocks and ETFs when exchanges are closed. eToro’s 24/5 rollout is a direct answer, first with 100 names in July 2025, then all S&P 500 and Nasdaq 100 stocks by November 2025.2 3 5
• For eToro, the feature fits a different customer map than Robinhood. Around 70% of funded accounts are in Europe and the UK, 16% in Asia Pacific, 10% in the Americas, and 4% in Middle East and Africa, so overnight U.S. access solves a real usage problem rather than adding a nice extra for a mostly domestic base.4 1
• The larger play is not just longer hours, but moving toward markets that never close. eToro paired 24/5 trading with spot-quoted futures and plans for ERC-20 tokenized U.S. equities, which creates a path from broker mediated overnight sessions to blockchain based assets that can trade 24/7 and plug into wallets and DeFi rails.3 6

The next step is a brokerage product where the clock matters less than the interface. As more investing shifts onto continuous rails, the winners will be the apps that let global users move from stocks to derivatives to tokenized assets in one account, without waiting for a market open in New York.3 6