Judgment Based Browser Automation Emerges

Diving deeper into

David Mlcoch, co-founder & CEO of Asteroid, on browser automation and the last mile problem of AI

Interview
It was impossible to automate two years ago.
Analyzed 5 sources

This marks the shift from scripted automation to judgment based automation. Two years ago, most browser bots broke as soon as a form changed, a popup appeared, or a workflow depended on human know how that was never written down. The new piece is not just clicking buttons, it is using models to read the page, decide the next step, and turn a successful run into a reusable script for the next run.

  • Older tools like Selenium, Puppeteer, Playwright, and RPA products worked best when every field and selector could be specified in advance. That was fine for QA testing and stable internal workflows, but weak for insurer and healthcare portals where one answer can open ten more fields and the path changes case by case.
  • The hard part in insurance quoting is not collecting the raw facts, it is applying broker logic while moving through a 150 question form. A human knows that one prior answer implies a different default later in the flow. That kind of tacit rule set is why these jobs stayed manual even though the work was repetitive.
  • The market is splitting into two layers. Browserbase sells hosted browser infrastructure for developers, while Asteroid is packaging that capability for operations teams who need to run the same task at enterprise scale and supervise failures. That is closer to replacing outsourced back office labor than helping with one off consumer tasks.

The next step is turning successful one off runs into stable production workflows for vertical teams. As computer use models improve and are wrapped in hosted browsers, the winners will be the companies that capture domain specific playbooks in insurance, healthcare, and supply chain, then use them to automate thousands of repetitive portal interactions every day.