Research Supply as Investment Moat

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Jon Ma, CEO of Artemis, on building 24/7 AI agents for trading & investing

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It's somewhat like Seeking Alpha, which I really like, but with the supply side perhaps a tick higher in quality
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The real bet is that better research supply can become the moat, not the AI agent itself. Artemis is treating investing agents as a crowded feature, then layering a publishing network on top where the scarce input is analyst judgment. That pushes the product closer to an investment idea marketplace, where people come for differentiated theses, models, and track records, then use software to turn that conviction into trades across stocks, private companies, and tokens.

  • Seeking Alpha works by aggregating articles from a large contributor base, with editorial review and payment for published work. Artemis is aiming at the same basic loop, but with fewer hobbyist posts and more work product that looks like hedge fund or bank research. That means higher quality per post, but also a harder cold start on supply.
  • The closest precedent inside investment research is Tegus. Its strongest asset was not the call scheduling service, it was the library of reusable transcripts and models that investors could search, cross link, and subscribe to. That shows how proprietary supply can compound if the content is structured and reused across many decisions.
  • Artemis is also separating thesis formation from execution. In this model, brokers become the pipes for order routing, while the higher value interface is the place where an investor reads a thesis, checks the model, decides if the logic is sound, and then hands execution to an agent. That is a much more durable position than competing on trading automation alone.

If this category matures, the winners will look less like chatbots and more like Bloomberg plus Substack plus brokerage routing. The platforms that attract the best analysts, organize their work into reusable data, and connect conviction directly to capital allocation will own the investing workflow above the execution layer.