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Sacra estimates that SingleStore hit $110M annual recurring revenue (ARR) at the end of 2023, up 29% year-over-year.

SingleStore passed the $40M ARR point in October 2020. By the end of 2022, they were at roughly $85M ARR with about 320 customers—including Comcast, Hulu and Uber, Fiverr, Heap, and Siemens—for an ARPC (average revenue per customer) of $266K.

Founded in 2011 as MemSQL by Eric Frenkiel, Adam Prout, and Nikita Shamgunov, SingleStore is a cloud-native, distributed SQL database that aims to be an all-in-one database solution combining both transactional and analytical workloads.

These two use cases have traditionally been handled by different databases.

Transactional use cases are handled by OTLP (online transaction processing) systems, and they usually involve large numbers of database transactions demanding extremely fast response times—for example, ecommerce or online banking.

Analytical use cases are handled by OLAP (online analytical processing) systems, and involve complex queries run over large numbers of records, with relatively slow response times appropriate for data analysis rather than real-time business applications.

SingleStore’s aim was to build a database that could do both—a HTAP (hybrid transactional & analytical processing) database—so that companies can simply use SingleStore instead of stitching together a series of multiple databases via ETL in order to run their business and answer data questions.

Instead of an ecommerce brand needing to run a Postgres database with Snowflake, MongoDB and Redis, they could just use SingleStore.

Where Databricks simplified the implementation of an end-to-end lakehouse using their language SPARK, SingleStore is trying to do the same for data platforms.

SingleStore’s hybrid approach means that it’s competing with a litany of other companies when it comes to winning both transactional and analytical workloads.

On the analytical side, SingleStore is competing with heavyweights like Snowflake, Redshift, Databricks, and BigQuery.

Among transactional databases, SingleStore faces competition from CockroachDB, Yugabyte, Postgres, and MySQL, as well as competitive offerings from major cloud services providers like Aurora from AWS and Cloud SQL from Google.

Furthermore, SingleStore elected against open source, which has slowed their adoption among developers vs. open source databases like MongoDB, CockroachDB, Redis, CouchDB.

SingleStore has outgrown most of their competition on the hybrid database end—companies like Splice Machine and Citus. However, the most common way that SingleStore is implemented is not as an end-to-end hybrid database—instead, it’s as an analytics layer on top of a company’s existing data warehouse, where it functions mainly as an OLAP for analytics use cases.

HTAP remains a small percentage of SingleStore’s existing use cases across its customer base, and mostly at the lower end of customer size—larger enterprises are using more specialized databases.

This reflects a prevailing sentiment which is an overall skepticism across the industry towards the idea of a "one-size-fits-all" approach for databases, the emerging consensus being that enterprises‚ especially those handling large-scale databases—prefer to have solutions specifically tailored for distinct workload types, like Neo4j for graph databases.

The upside for SingleStore is that despite all the competition and challenges they face, the database market is the largest category in enterprise software as a whole at around $60B and growing—meaning that there’s room for many large winners in the space.

A few years ago, the hype cycle for the idea of ‘real-time analytics’ hit a peak—since then, the wave has receded as big players in the space have gone stagnant (Omnisci, Rockset, Druid, Kinetica) and companies have recognized that they lack the organizational infrastructure to truly react to and use real-time data.

SingleStore, right now, is a bet on the idea that this will shift in the future—and that more organizations (outside of a few customers that can fully utilize this capability today, like Comcast and Uber) will develop the capacity and the desire to do real-time, low-latency analytics on their various applications.

Even here, however, SingleStore will face challenges—recent benchmarks have indicated that Snowflake is outperforming SingleStore on real-time analytics, eroding SingleStore’s claims of being the fastest (though they remain less expensive than Snowflake).

50% of enterprise IT spend is expected to move to the cloud by 2025 as organizations look to reduce their spend on commodified computing infrastructure and instead invest more in the differentiated parts of their business.

SingleStore is positioned to benefit from this migration into the cloud. Another related area where SingleStore is well-positioned is consolidation: by bringing multiple database functionalities together into one unified platform, organizations using SingleStore can potentially reduce the overheads associated with managing, licensing, and operating multiple disparate database systems.