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Overhaul
Platform for in-transit supply chain risk management and intelligence, offering real-time monitoring and proactive threat responses

Funding

$105.00M

2025

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Details
Headquarters
Austin, TX
CEO
Barry Conlon
Website
Milestones
FOUNDING YEAR
2016

Valuation

Overhaul raised $105 million in Series C funding in August 2025, led by Springcoast Partners and Edison Partners, with additional debt financing from MidCap Financial. The company has not disclosed its current valuation.

Since its founding in 2016, Overhaul has raised $215 million in total funding. Earlier in 2025, the company secured $55 million in growth financing led by Springcoast Partners, with participation from Americo.

Previous funding rounds include a $35 million Series B in June 2021, led by Macquarie Capital with participation from Avanta Ventures, and a $17.5 million Series A in March 2020, led by Edison Partners.

Product

Overhaul functions as a centralized monitoring system for high-value cargo transported via trucks, containers, planes, railcars, and vessels. Customers use a unified web and mobile dashboard to view live shipments represented as colored dots on an interactive map.

Each shipment is monitored by a rules engine that processes telemetry data, including GPS coordinates, electronic logging device feeds, temperature readings, shock and tilt sensor data, door-open events, driver hours-of-service records, weather conditions, traffic patterns, and crime heat maps.

The system evaluates shipment performance against predefined expectations. When anomalies occur, such as unexpected stops in high-risk areas, temperature deviations, route changes, or missing documentation, Overhaul triggers push notifications to its 24/7 control tower operators for escalation.

The platform operates seven global control centers staffed by former law enforcement analysts who can intervene directly or coordinate with local police and private security during incidents. This integration of human oversight distinguishes Overhaul from software-only visibility platforms.

Recent AI updates include RiskGPT, a generative AI tool that analyzes Overhaul's incident database to provide actionable recommendations in plain language, and a Vision module that uses computer vision to validate photo documentation at cargo origins.

Business Model

Overhaul operates a B2B subscription software model with multiple revenue streams that support a comprehensive cargo protection ecosystem. The core platform charges customers based on shipment volume and feature requirements, aligning with pricing structures common in enterprise logistics software.

The company has expanded beyond software into adjacent high-margin services. Since July 2023, Overhaul has offered tech-embedded cargo insurance through a licensed wholesale and retail brokerage operation.

Customers who enable Overhaul's AI models to actively manage their cargo risk can access insurance premium discounts exceeding 50%, offering cost advantages that traditional brokers do not provide.

This insurance integration shifts Overhaul from a cost center to a profit center for customers, as risk reduction and premium savings often offset the software subscription costs. The model fosters customer retention, as switching providers would forfeit these insurance benefits.

The company's device-agnostic approach enables customers to utilize existing IoT sensors or stream data from electronic logging devices, eliminating the need for hardware replacement costs often required by competitors. This minimizes implementation barriers and accelerates onboarding.

Overhaul's global control tower operations deliver 24/7 monitoring services that scale efficiently with customer growth, creating operational leverage as the customer base expands.

Competition

Full-stack visibility platforms

Project44 operates in the real-time transportation visibility market, tracking over 1.5 billion annual loads. Gartner has recognized the company as a leader for five consecutive years. Project44 is expanding its offerings to include decision intelligence and supply chain orchestration.

FourKites competes by leveraging its network scale and predictive analytics capabilities. The company has recently entered European and ocean freight markets through acquisitions and offers sustainability analytics, including Scope 3 emissions tracking.

Shippeo focuses on the European market and secured $30 million in strategic funding from Toyota's Woven Capital to support its North American expansion. Analyst reviews frequently highlight the platform's high customer satisfaction ratings.

While these companies excel in carrier network coverage and predictive ETAs, they often rely on third-party providers for active security response and compliance management. Overhaul differentiates by offering integrated solutions in these areas.

Sensor-driven specialists

Tive raised $40 million in Series C funding in January 2025 and has deployed over 2 million tracking devices with 24/7 monitoring capabilities. The company competes with Overhaul in cold chain and high-value cargo segments.

Samsara provides fleet management and asset tracking solutions, primarily targeting the carrier side of logistics operations. Its offerings overlap with Overhaul in cargo monitoring for trucking companies.

These competitors emphasize hardware deployment and sensor technology but do not offer Overhaul's integrated approach to risk management, insurance, and law enforcement coordination.

Fraud prevention platforms

Descartes MacroPoint introduced FraudGuard 2.0 in July 2025, adding freight fraud detection to its visibility platform. The company benefits from the distribution network of its parent, Descartes Systems Group, which specializes in transportation management systems.

Highway focuses on fraud detection for freight brokers, addressing issues such as fictitious carriers and double brokering schemes.

While these platforms address freight fraud risks, they lack Overhaul's comprehensive capabilities in physical cargo security and real-time intervention.

TAM Expansion

AI-native risk automation

Overhaul is integrating generative AI capabilities into its risk intelligence platform through RiskGPT and computer vision modules. These tools enhance the functionality of control tower analysts by automating decision-making processes, broadening the software's TAM beyond traditional visibility dashboards.

The AI modules streamline routine incident response workflows and introduce chat-based interfaces for complex security decisions. This allows Overhaul to extract greater value from its existing customer base while lowering operational expenses.

Additionally, advanced AI capabilities enable Overhaul to target mid-market customers that previously lacked the resources for labor-intensive monitoring services, significantly increasing its addressable market.

Tech-embedded insurance expansion

Overhaul's cargo insurance brokerage provides access to the $60-70 billion global cargo insurance market, which is typically inaccessible to traditional software vendors. The company's risk management data offers actuarial advantages, supporting competitive premium pricing.

This insurance integration shifts customer relationships from transactional vendor-buyer models to risk-sharing partnerships, fostering stronger retention and expansion opportunities.

The model also allows Overhaul to serve smaller customers through insurance-subsidized monitoring, where premium savings offset software costs, thereby extending its market reach.

Manufacturing and automotive integration

The August 2025 acquisition of FreightVerify adds six major automotive manufacturers and 70,000 monthly users focused on part-level tracking and complex manufacturing workflows, including VIN and SKU sequencing.

This acquisition extends Overhaul's capabilities upstream from finished goods logistics into work-in-process and inbound manufacturing supply chains, where disruption costs are significantly higher.

Automotive and industrial customers demand sub-hour ETA accuracy for production-critical components, creating opportunities for premium pricing and deeper customer integration.

Risks

Cargo theft trends: Overhaul's reliance on the growth of cargo theft incidents presents a risk, as theft rates increased 13% year-over-year in the second quarter of 2025. A decline in theft rates, driven by improved industry security practices or economic shifts, could reduce demand for Overhaul's premium monitoring services. This risk is particularly pronounced among cost-sensitive mid-market customers, who may opt for basic tracking solutions instead.

Insurance regulatory exposure: Overhaul's tech-embedded insurance model is exposed to potential regulatory challenges due to its licensed wholesale and retail brokerage operations across multiple jurisdictions. Changes in insurance regulations, capital requirements, or licensing standards could disrupt this high-margin revenue stream, potentially requiring Overhaul to adjust its integrated risk management strategy.

Platform consolidation pressure: Large enterprise customers are increasingly prioritizing consolidated vendor relationships. Competitors such as Project44 and FourKites are expanding into adjacent services through acquisitions and partnerships, which could erode Overhaul's differentiation. If these competitors successfully integrate security and compliance capabilities, Overhaul may face heightened price competition, reducing the impact of its specialized expertise.

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