Sacra estimates that Motion reached $50M in annual recurring revenue (ARR) in August 2025. The company saw rapid growth following the launch of its AI Employees product, increasing from several million in ARR to eight-figure revenue within three months in 2025.

Motion operates on a subscription-based model with annual contracts, catering to both individual users and enterprise teams. The Enterprise tier provides custom pricing for larger organizations requiring advanced features such as single sign-on and role-based access controls.

Motion's most recent funding was a $36.5 million Series C round that closed in June 2024, led by Leonis Capital. This round assigned the company a valuation exceeding $500 million, as indicated by internal job postings referencing the milestone.

The company's funding history began with its participation in Y Combinator's Winter 2020 batch, followed by a $150,000 seed round. Motion subsequently raised $13 million in a Series A led by SignalFire, with additional contributions from 468 Capital and angel investors such as Sam Altman, Michael Seibel, and Cyrus Mistry.

During the Series B round, Motion raised $13.93 million to expand its AI-powered productivity platform. The Series C round brought the company's total funding to approximately $102 million across all rounds.

Motion is an AI-powered work management platform that schedules tasks, meetings, and projects directly on users' calendars. The product integrates with Google Calendar, Outlook, and iCloud, using machine learning to time-block tasks and continuously re-optimize schedules when priorities shift or meetings overrun.

Users can input tasks with duration, deadlines, and priority levels through the web interface, voice commands via Siri, or by forwarding emails to a dedicated Motion address. The AI scheduling engine identifies optimal time slots and adjusts other commitments automatically when conflicts occur.

The platform includes four primary components. The time and task management layer provides automatic scheduling, conflict resolution, and booking links. The project management tools feature Kanban boards, list views, and an AI-powered Gantt chart that updates team calendars in real time when project timelines change.

Motion also offers knowledge management tools, including AI-powered documents, meeting notes, and chat functionality within a unified workspace. Its latest feature, AI Employees, includes autonomous agents such as Alfred the Executive Assistant, Millie the Project Manager, and Chip the Sales Rep. These agents can execute multi-step workflows, such as drafting emails, updating CRM systems, and generating reports.

The platform supports native integrations with Google Workspace, Microsoft 365, Slack, Teams, HubSpot, and Salesforce, and provides a REST API for custom integrations. Users can also create custom AI agents using natural language instructions, operating on a credit-based system.

Motion operates on a subscription SaaS model with tiered pricing determined by feature access rather than seat count. The AI Workplace plan is priced at $19 per seat per month and includes scheduling and task management features, while the AI Employees plan, at $29 per seat per month, adds autonomous agents and advanced workflow automation.

The company targets individual knowledge workers and enterprise teams through a B2B go-to-market strategy. Enterprise customers are offered custom pricing, advanced security features, single sign-on capabilities, and dedicated support.

Motion's cost structure includes expenses for cloud infrastructure to run scheduling algorithms and machine learning models, as well as integration maintenance costs for connecting with third-party productivity tools. The company operates near breakeven while prioritizing growth over short-term profitability.

The business model drives retention through workflow integration. Once users depend on Motion for scheduling and task management, switching costs increase. The AI Employees feature introduces a consumption-based revenue component, with customers paying credits for agent actions, enabling usage-based revenue growth beyond the base subscription.

Motion's pricing strategy allows unlimited users per account, appealing to growing teams while capturing value through feature differentiation rather than seat-based pricing. This approach supports expansion within existing accounts as teams adopt advanced AI automation capabilities.

Major productivity platforms are incorporating or acquiring AI scheduling capabilities to compete with Motion. Dropbox acquired Reclaim.ai in August 2024, bundling calendar AI into its core offering and leveraging its distribution to 18 million paying subscribers.

Notion rebranded the acquired Cron calendar as Notion Calendar, integrating it with Notion databases and including scheduling features at no additional cost within existing plans. This pricing strategy directly challenges Motion's subscription model for teams already using Notion for project management.

Microsoft 365 Copilot and Google Workspace Gemini now embed natural language scheduling and meeting management within Outlook and Google Calendar. These companies offer AI calendar features as part of broader productivity suites without requiring separate pricing.

Several focused competitors address specific aspects of Motion's functionality. Clockwise, Sunsama, and Akiflow provide calendar optimization and task scheduling but lack Motion's combined project management and AI agent capabilities.

Cal.com offers an open-source scheduling infrastructure that developers can customize and self-host. While it does not match Motion's AI sophistication, Cal.com appeals to privacy-conscious organizations and those requiring extensive customization.

SkedPal and Routine prioritize individual productivity over team collaboration, positioning themselves as personal AI assistants for calendar management. These tools emphasize simplicity and lower pricing but do not offer Motion's enterprise-level features.

Traditional project management platforms are integrating AI scheduling features to compete with Motion's approach. ClickUp acquired Hypercal and now includes AI calendar functionality within its broader project management suite.

Asana, Monday.com, and Notion also target knowledge worker teams but treat scheduling as an auxiliary feature rather than a core focus. These platforms benefit from larger user bases and established enterprise relationships but do not match Motion's AI-first scheduling capabilities.

The competitive landscape increasingly hinges on whether teams prefer Motion's specialized AI scheduling or integrated scheduling within broader project management workflows offered by incumbents.

Motion's AI Employees feature expands its capabilities from scheduling into robotic process automation and workflow orchestration. Pre-built agents for executive assistance, project management, and sales operations enable Motion to address the broader business process automation market, which exceeds $100 billion globally.

The platform's AI-powered documents, meeting transcription, and knowledge management capabilities allow it to compete with Notion, Otter.ai, and Google Workspace in collaboration and content creation. These features integrate workflows by automatically generating follow-up tasks from meeting notes, which Motion then schedules.

Motion's REST API and custom agent builder allow customers to embed scheduling intelligence into their own applications. This creates opportunities for OEM partnerships and embedded SaaS revenue streams as other software companies integrate Motion's time optimization algorithms.

Motion's Enterprise tier, which includes advanced security, single sign-on, and role-based access controls, supports entry into Fortune 2000 accounts requiring enterprise-grade compliance. The platform's SOC 2 certification and GDPR compliance facilitate international enterprise agreements.

Vertical-specific AI Employees for agencies, customer support teams, and revenue operations provide targeted solutions for specialized use cases. These role-based agents reduce adoption barriers by addressing specific workflow challenges, unlike generic productivity tools.

Motion's pricing structure, which offers fixed seat counts for small teams (3, 10, or 25 users), makes it accessible to startups and SMBs that have traditionally been unable to afford enterprise project management software. This pricing model broadens the addressable market to include millions of smaller knowledge worker teams.

Native integration with global calendar systems and support for multiple languages enable Motion to serve knowledge workers across international markets. The platform's cloud-based architecture minimizes localization requirements compared to on-premise software.

Enterprise data residency options and regional compliance certifications create opportunities in regulated markets such as financial services and healthcare across Europe and Asia-Pacific. Motion's API-first architecture also supports integration with region-specific productivity tools and compliance systems.

The global shift toward remote and hybrid work has increased demand for AI-powered scheduling and coordination tools. Motion can expand internationally by collaborating with local system integrators and productivity consultants who are familiar with regional work culture preferences.

Platform dependence: Motion's functionality depends on integrations with Google Calendar, Outlook, and other productivity platforms, which could alter their APIs, pricing structures, or competitive strategies. Restrictions on third-party calendar access or the introduction of competing AI scheduling features by Microsoft or Google could undermine Motion's technical infrastructure and market position.

AI commoditization: Advancements in large language models and scheduling algorithms increase the risk of Motion's AI capabilities becoming commoditized. Competitors, particularly major tech platforms with substantial resources, could replicate Motion's scheduling intelligence and bundle it at no additional cost within existing productivity suites, reducing Motion's differentiation and pricing leverage.

Execution complexity: Expanding into AI Employees, project management, and knowledge work automation adds significant product complexity and raises customer support demands. Ensuring the reliability and accuracy of autonomous agents across varied business processes presents operational risks that could negatively affect customer satisfaction and retention if not managed effectively.