​Druva has raised approximately $475 million over multiple funding rounds. Its most recent funding was a $147 million Series H round in April 2021, which valued the company at over $2 billion. Notable investors include Caisse de dépôt et placement du Québec (CDPQ), Neuberger Berman, Viking Global Investors, and Atreides Management. ​

Druva was founded in 2008 in Pune, India by Jaspreet Singh, Milind Borate, and Ramani Kothandaraman, all former Veritas Software employees. Initially focused on data management for financial companies, Druva's first product was inSync, designed for enterprise endpoint data protection. A pivotal moment came in 2013 when Druva transformed from a traditional software vendor to a cloud-native SaaS provider.

Druva's core product is the Druva Data Security Cloud, a fully managed SaaS platform providing data protection across cloud, on-premises, and edge environments. The platform works by deploying lightweight agents on endpoints, servers, or connecting through APIs for SaaS applications. Data is securely transmitted to Druva's cloud platform, where it's processed using deduplication, compression, and incremental backup technologies.

The processed data is stored in secure, immutable storage—meaning once written, it cannot be modified or deleted for a specified period, protecting backups from ransomware and malicious insiders. When recovery is needed, users access a self-service portal to restore files, folders, or entire systems from specific time points.

Druva's platform uses AI/ML to analyze backup data for anomalies indicating potential cyber threats, alerting administrators to issues. All protection activities across endpoints, servers, cloud workloads, and SaaS applications are managed through a single web-based console, providing unified visibility and control.

Druva operates a pure SaaS business model providing cloud-based data protection solutions through its Druva Data Security Cloud platform. The company offers a unified solution that protects data across endpoints, servers, cloud workloads, and SaaS applications without requiring customers to maintain any on-premises infrastructure beyond lightweight agents.

Revenue generation comes primarily through subscription fees combined with consumption-based pricing. Customers pay recurring monthly or annual fees for access to core functionality, plus additional charges based on actual storage used after deduplication and compression. This approach typically results in 50% lower total cost of ownership compared to traditional on-premises solutions.

Druva's pricing structure is segmented by data source type. Enterprise Data Protection covers server workloads running on-premises or in the cloud. Cloud Services Protection provides immutable backups for public cloud services. Productivity Data Protection covers Microsoft 365 and Google Workspace. CRM Data Protection handles Salesforce and Dynamics 365.

The company pioneered consumption-based pricing in the data protection space through "Druva credits," allowing customers to pay only for what they use rather than purchasing capacity in advance. This aligns costs with actual usage and enables more predictable budgeting for customers.

Druva operates in the cloud data protection and management market, competing with several types of providers across different segments of the market.

Legacy vendors like Commvault, Veritas, and Dell EMC have adapted their traditional backup software to work with cloud environments. These companies began with on-premises software and hardware solutions before adding cloud connectivity.

Commvault offers comprehensive data protection across on-premises and cloud environments but carries architectural elements from its traditional software roots. Its strength lies in enterprise-grade capabilities and broad platform support.

Veritas, where Druva's founders previously worked, provides NetBackup and other solutions that bridge on-premises and cloud environments. Veritas focuses on large enterprises with complex environments and regulatory requirements.

Dell EMC's data protection portfolio includes PowerProtect and other solutions that can connect to cloud storage. These offerings typically require on-premises infrastructure components, unlike Druva's zero-infrastructure approach.

This category includes newer competitors built with modern architectures that combine backup with broader data management capabilities.

Cohesity provides a data management platform that consolidates backup, recovery, file services, and cloud storage. Unlike Druva's pure SaaS model, Cohesity primarily offers a software-defined platform that can be deployed on-premises, in the cloud, or as a service.

Rubrik offers a converged data management platform with strong capabilities in security and ransomware recovery. While Rubrik now offers a SaaS platform called Rubrik Security Cloud, it began as an on-premises appliance vendor and maintains this hybrid approach.

HYCU provides purpose-built backup solutions for specific platforms like Nutanix, Google Cloud, and Azure. Its focused approach contrasts with Druva's comprehensive protection strategy.

This segment focuses on protecting specific cloud services or workloads rather than providing unified protection.

OwnBackup specializes in Salesforce data protection, competing directly with Druva's sfApex acquisition. Their focused approach provides depth in Salesforce capabilities but lacks Druva's cross-platform integration.

AvePoint concentrates on Microsoft 365 protection with additional SharePoint management capabilities. They offer both SaaS and self-hosted deployment options.

Cloud provider native tools like AWS Backup, Azure Backup, and Google Cloud Backup offer native data protection within their respective clouds but typically lack comprehensive cross-cloud capabilities and unified management.

Veeam, originally focused on virtual machine backup, has expanded to cover physical servers, cloud workloads, and SaaS applications. While offering cloud-connected capabilities, Veeam still primarily follows a traditional software licensing model rather than Druva's pure SaaS approach.

Druva has tailwinds from the accelerating cloud migration and growing data security concerns, with opportunities to expand beyond its current $8.2 billion data protection market into adjacent markets like data security, governance, and edge computing protection.

Druva's cloud-native SaaS architecture positions it uniquely as organizations continue their digital transformation journeys. While the data protection market is projected to reach $18.5 billion by 2028, Druva can capture an outsized share by leveraging its architectural advantage.

Unlike competitors who retrofitted legacy solutions for the cloud, Druva built its platform from the ground up as a true SaaS offering. This enables faster innovation cycles and operational efficiencies that traditional vendors struggle to match.

The company's consumption-based pricing model aligns perfectly with cloud economics, allowing it to penetrate both enterprise and mid-market segments more effectively than competitors with traditional licensing models.

Druva's evolution from the "Data Resiliency Cloud" to the "Data Security Cloud" signals its strategic expansion beyond traditional backup and recovery. This positions Druva to tap into the much larger cybersecurity market.

By integrating ransomware detection, compliance monitoring, and automated incident response capabilities, Druva can expand its value proposition and increase average revenue per customer. The company's existing visibility across customers' data environments provides a natural foundation for these enhanced security offerings.

Data governance represents another significant expansion opportunity. As regulatory requirements around data privacy and sovereignty increase globally, Druva can leverage its unified platform to provide comprehensive governance capabilities across all data sources.

The proliferation of edge computing creates a new frontier for data protection. Druva's existing endpoint protection capabilities provide a foundation to expand into protecting data generated at the edge, a market expected to grow substantially as IoT deployments accelerate.

Developing industry-specific solutions for highly regulated sectors like healthcare, financial services, and government could unlock significant value. These verticals have specialized compliance requirements and typically command premium pricing.

Geographic expansion, particularly in regions experiencing rapid cloud adoption like Asia-Pacific, Eastern Europe, and Latin America, represents another growth vector. Druva has already begun this journey with its Singapore office established in 2019.

Legacy migration challenges: Druva's cloud-native SaaS model requires enterprises to migrate from traditional on-premises backup solutions, which can be complex and risky for organizations with extensive legacy infrastructure. This migration barrier could significantly slow enterprise adoption rates, especially in highly regulated industries where data sovereignty concerns persist despite Druva's security credentials.

Competitive pressure from cloud hyperscalers: As AWS, Azure, and Google Cloud enhance their native backup capabilities, they could commoditize core aspects of Druva's offering. These hyperscalers have deeper integration with their own platforms, potentially stronger enterprise relationships, and the ability to bundle backup services at minimal additional cost, which could squeeze Druva's margins and growth in its cloud workload protection business.

SaaS protection market saturation: The market for protecting SaaS applications like Microsoft 365 and Salesforce has become increasingly crowded with specialized vendors offering more tailored solutions at competitive prices. This specialization threatens Druva's unified platform value proposition and could limit its ability to command premium pricing in this high-growth segment.